Michael Evans

Developing the highest quality communications and public relations strategies and initiatives for leading global brands and disrupting startups.

PitchBook •

Rackhouse VC's $45M Fund II underscores room to run for early-stage AI

It turns out there’s more to AI than OpenAI.

Billions of venture capital dollars—bolstered by a solid secondaries market driven by unprecedented numbers of employee tender offers—have poured into top artificial intelligence startups. Those operators, among them Anthropic and Elon Musk’s xAI, may by now be startups in name only. They’ve amassed thousands of employees and millions of servers, their cash reserves rival publicly traded tech giants, and their fundraises are routinely oversubscribed.
Fortune •

Footprint

Footprint has snared some huge clients for its big idea: plant-based food packaging that’s biodegradable, yet durable enough to perform like plastic. Its bowls, trays, straws, six-pack rings, and other packaging are being used or tested by giants like McDonald’s, Tyson Foods, and Molson Coors. The compostable materials can withstand extremes of hot and cold, and Footprint estimates its products have diverted 60 million pounds of plastic from the environment. While it doesn’t report revenue figur
Billboard •

Executive Turntable: Harvey Mason Jr. Joins NFT Platform; Roc Nation’s New EDITION

Recording Academy CEO Harvey Mason jr. has joined UREEQA, a blockchain-based platform for protecting, managing and monetizing creative work, as their newest board advisor. An award-winning producer and entrepreneur, Mason jr.’s set of experiences is expected to ensure the company’s success as they work to “copyright, patent, industrial design, and trademark law by minting validated NFTs that represent creative rights,” according to the press release.

Mason jr.’s stacked resume includes film and
Florida Today •

Dream Chaser mini-shuttle's re-entry will be visible as a 'Shooting Star'

Dream Chaser mini-shuttle's re-entry will be visible as a 'Shooting Star'

Eagle-eyed skywatchers who just happen to be in the middle of the Pacific Ocean in 2021 might notice a streak of light dash across their field of view, the result of a cargo module burning up in Earth's atmosphere after a visit to the International Space Station.

Sierra Nevada Corporation's Dream Chaser, a space shuttle-inspired spaceplane that will launch vertically from Cape Canaveral and land horizontally at Kennedy S

Press Releases

Written and issued press releases on behalf of clients.

Advanced Tech Meets 24/7 Live Guard Protection – Deep Sentinel Introduces DS2 Wireless Camera System

PLEASANTON, Calif.--(BUSINESS WIRE)--Deep Sentinel, the security provider with 24/7 live video monitoring by remote guards aided by their proprietary artificial intelligence technology, today announced the arrival of its DS2 wireless security camera system. Developed over the past year with extensive customer feedback, DS2 has been crafted with an array of new and improved features, including a superior AI model, higher video resolution, and color night vision.

Every 9 seconds, a burglary occur

Thought Leadership Bylines

CoinDesk •

The NFT Market Has Crashed. What Should Artists Do Now?

However, amidst this uncertainty, there are opportunities for artists not only to endure but to thrive. As new technologies continue to emerge for the distribution of art, it is crucial for artists to focus on methods that enable them to promote and sell their work long-term, regardless of the state of any market.

There are a few fundamental pillars that can lead to artistic success now and in the long term. Part of the process includes artists maintaining complete ownership of their brands. In
Cointelegraph •

Minting, distributing and selling NFTs must involve copyright law

Everyone is wild about nonfungible tokens (NFTs). The first half of 2021 alone saw NFTs from Andy Warhol, NFTs of the code for the World Wide Web, the first-ever Tweet and, of course, the famous $69 million NFT sale of Beeple’s “Everydays.” Whether this explosive rise of NFTs is a flash in the pan or the future of art and beyond is a hot topic of conversation. An emerging theme from that conversation is whether NFTs have a copyright problem. Copyright is engaged throughout the NFT process, but t
GovTech •

Opinion: Mobile Mesh Networks Can Ensure Communication in Disaster

In a matter of hours, Hurricane Dorian caused utter devastation and loss of life in the Bahamas. As health officials work tirelessly to provide care to displaced and injured residents, non-governmental organizations coordinate safe havens, food and services for evacuees, and government first responders operate search and rescue efforts, one issue is still central to the recovery efforts: the inability to communicate.With more than 3,000 first responders and volunteers conducting this vital work

Hepatitis A, Preventable by a Vaccine, Is Spreading Among Gay, Bi and Trans People

Health care providers across the United States are waging a quiet yet tireless battle over a disease that is quickly approaching epidemic status -- hepatitis A.

Hepatitis A is a virus that impacts the liver. It is highly contagious and is usually transmitted by consuming contaminated food or water. However, hepatitis A can also be spread through anal sex, rimming, or fingering.

Many states, particularly in the Midwest and the Southeast, have seen a dramatic spike in hepatitis A rates. In 2015,